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Mademoiselle Rochas has finally found her alter ego in the olfactory notes of L’Homme Rochas, the latest fragrance from the collection.
Their fairytale-like romance consists of walking through the streets of Paris, lots of tender and playful moments, and watching the sunrise on the zinc rooftops of Paris as time stands still.

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February 10, 2020

Rochas reveals
its new French lover

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On January 9 at Paris's Musée en Herbe, we revealed our new men's fragrance to journalists and influencers: Jimmy Choo Urban Hero .

The fragrance's muse, Jules Dedet aka L’ATLAS, the famous French street artist, was in attendance to present each of our guests with a personalised signed work after a guided tour of the ongoing exhibition dedicated to him, "Walk the Line with L’ATLAS".

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Jimmy Choo Urban Hero,
street art distilled

January 10, 2020

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The loss of a beloved fragrance can sometimes become something of a personal tragedy that is hard to forget.
So many women asked for the return of Byzance, which was discontinued in the 80s, that their wish was granted – or almost.

Read more...

December 2, 2019

Byzance
the return of an icon

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News

10 février 2020

Rochas dévoile son néo french lover

Mademoiselle Rochas a enfin trouvé son alter ego sous les notes olfactives de L’Homme Rochas, tout dernier parfum de la collection.
Au programme de cette love story digne d’un conte de fée, une déambulation dans les rues de Paris, beaucoup de tendresse, d’espièglerie, et, sur les toits en zinc parisiens, un lever de soleil durant lequel le temps se suspend.

Lire la suite…

January 10 2020

Jimmy Choo Urban Hero: street art distilled

 

On January 9th at Paris’s Musée en Herbe, we revealed our new men’s fragrance to journalists and influencers: Jimmy Choo Urban Hero.

The fragrance’s muse, Jules Dedet aka L’ATLAS, the famous French street artist, was in attendance to present each of our guests with a personalised signed work after a guided tour of the ongoing exhibition dedicated to him, “Walk the line with L’ATLAS“.

Read more…

December 2 2019

Byzance, the return of an icon.

The loss of a beloved fragrance can sometimes become something of a personal tragedy that is hard to forget.
So many women asked for the return of Byzance, which was discontinued in the 80s, that their wish was granted – or almost.

Read more…